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Posted on Wednesday, November 9, 2011
Last week when I was in Düsseldorf I wanted to go from Golzheimer Platz to Nordpark /Aquazoo. Aparently an easy task for a savvy city rat like myself. After living in some many countries with very different subway systems, I was expecting to simply follow the map and get there. However this is what I encountered:
At a first glance I thought to myself “this is the wrong train”. To my surprise it was indeed the right one. In case you are wondering what’s wrong with this picture, I would ask you to look at it again.
Posted on Monday, October 10, 2011
Last year Threeview was one of the proud to sponsors of the Festival für Dokumentarfotografie (Fotodoks). This year we are back on board to give our support.
The festival kicks off with the “UNGLAUBLICH-INCREDIBLE” exhibition at the Stadt Museum in Munich, followed on Thursday with a presentation from Magnum photographer Thomas Dworzak. The Festival will be however held in different location throughout Munich.
Included this year, there will be a Magnum Workshop Munich. A five day intensive, photography workshop led by experienced Magnum photographers: Christopher Anderson, Thomas Dworzak and Paolo Pellegrin.
Posted on Friday, October 7, 2011
The rise of Online as a marketing channel is undeniable and unstoppable. This also applies to the media, which decision makers in the B-2-B realm use to inform themselves – and to do business. Ninety-eight percent of German managers are online, 50 percent have smartphones, enabling them to get online wherever they are. 
Posted on Friday, September 30, 2011
“So, what’s the story?”
I couldn’t believe my editor’s question. A cub reporter on a small-town newspaper’s science beat, I had just submitted what I trusted to be a first-rate feature: A team of researchers at the local university had developed a new type of stent that might revolutionize heart surgery. The stakes were high, the technology fascinating, the benefits considerable.
How could this not be a story?
Picking up on my confusion, the grizzled newspaperman rephrased his question: “Where are the people? Where is the action?”
Posted on Tuesday, March 29, 2011
I take my hat off to the Threeview writers. Their art is not an easy one. We have a handfull here, led by Alex Handcock, Threeview’s Editorial Manager. At any given time they are pushing out copy for clients including the EPO, Atlas Copco, Linde, Allianz, and about a half-dozen others.
The reason for my rant now? I am for the first time in six years working on a research paper of my own. And I gotta say it is harder than I remember. To write well, one has to get a fair amount of knowledge on the topic at hand. This comes through research and interviews and a number of other fact-gathering exercises. Try writing without enough knowledge, and you will end up staring at a blank computer screen. You will get nowhere.
